The Avant Edge
Leadership, AI & the Future of Communications: A Playbook for PR Pros in 2025
By Monique Farmer, APR You’ve earned your seat at the table. You’ve earned the emails at all hours, the late‑night phone calls when the message had to get out. You’ve translated a leader’s vision into words people understand. You’ve anchored culture, navigated crisis,...
Burnout Be Gone: Staying Strong When Pressure Mounts
By Monique Farmer, APR You know that image of a circus performer balancing on a tightrope, juggling flaming torches while the crowd gasps? That’s what leadership can feel like some days — a constant balancing act where one wrong move sends everything tumbling. And if...
Cracking Workplace Dynamics: How to Navigate Office Politics
By Monique Farmer, APR Let’s be honest — the words “office politics” usually get a bad rap. We picture backroom deals, whispered gossip, or someone playing favorites to climb the ladder. But here’s the truth: office politics is simply the human side of work. It’s the...
Stop Shrinking: How to Finally Believe You Belong in the Room
By Monique Farmer, APR You land the promotion you’ve been working toward for years. Or maybe your name appears on the winning pitch for a big client. People are congratulating you, praising your work. On the outside, you smile and say, “Thank you.” But on the inside?...
The Leader’s Compass: Seeing Your Future Before You Step Into It
By Monique Farmer, APR I’ve met leaders who are constantly in motion — they’re everywhere, doing everything, making endless decisions. On paper, it looks like momentum. But when I ask where they’re headed, they pause. They’re steering a ship without a map, moving fast...
Women Leading the Way: Empowering Female Leadership
By Monique Farmer, APR “When women lead, communities thrive.” That powerful truth was alive and present during my recent conversation with Chequetta Jackson (better known as CJ), the visionary behind Omaha’s Phenomenal Woman Academy (PWA). Imagine a room full of...
Strategizing for Success: Thinking Long-Term as a Leader
By Monique Farmer, APR Let me ask you a question: are you playing checkers or chess? See, the difference isn’t just in the rules—it’s in the mindset. Checkers is about the next move. Chess? It’s about the next seven. And that’s what strategic leadership is all about....
The Networking Edge: Building Meaningful Connections
By Monique Farmer, APR Let’s clear something up right out the gate: networking is not just about swapping business cards or collecting LinkedIn connections like Pokémon. It’s about building real, rooted relationships—connections that can help carry your vision...
7 productivity hacks you need right now: how to thrive in busy seasons
By Monique Farmer, APR Let’s be real: some seasons feel like you’re sprinting through a marathon—with a full inbox, a calendar that’s bursting at the seams and to-do lists that seem to reproduce overnight. Whether it’s event season, end-of-quarter crunch, or just the...
The Heart of Public Health Messaging: Why Storytelling is Your Most Powerful Tool
By Monique Farmer, APR Let’s face it—public health communication is no walk in the park. You’re balancing strategy, data, accuracy, and urgency, all while trying to reach real people whose lives are shaped by the stories they hear and trust. In a recent webinar I had...
Leadership, AI & the Future of Communications: A Playbook for PR Pros in 2025
By Monique Farmer, APR You’ve earned your seat at the table. You’ve earned the emails at all hours, the late‑night phone calls when the message had to get out. You’ve translated a leader’s vision into words people understand. You’ve anchored culture, navigated crisis,...
Burnout Be Gone: Staying Strong When Pressure Mounts
By Monique Farmer, APR You know that image of a circus performer balancing on a tightrope, juggling flaming torches while the crowd gasps? That’s what leadership can feel like some days — a constant balancing act where one wrong move sends everything tumbling. And if...
Cracking Workplace Dynamics: How to Navigate Office Politics
By Monique Farmer, APR Let’s be honest — the words “office politics” usually get a bad rap. We picture backroom deals, whispered gossip, or someone playing favorites to climb the ladder. But here’s the truth: office politics is simply the human side of work. It’s the...
Stop Shrinking: How to Finally Believe You Belong in the Room
By Monique Farmer, APR You land the promotion you’ve been working toward for years. Or maybe your name appears on the winning pitch for a big client. People are congratulating you, praising your work. On the outside, you smile and say, “Thank you.” But on the inside?...
The Leader’s Compass: Seeing Your Future Before You Step Into It
By Monique Farmer, APR I’ve met leaders who are constantly in motion — they’re everywhere, doing everything, making endless decisions. On paper, it looks like momentum. But when I ask where they’re headed, they pause. They’re steering a ship without a map, moving fast...
Women Leading the Way: Empowering Female Leadership
By Monique Farmer, APR “When women lead, communities thrive.” That powerful truth was alive and present during my recent conversation with Chequetta Jackson (better known as CJ), the visionary behind Omaha’s Phenomenal Woman Academy (PWA). Imagine a room full of...
Strategizing for Success: Thinking Long-Term as a Leader
By Monique Farmer, APR Let me ask you a question: are you playing checkers or chess? See, the difference isn’t just in the rules—it’s in the mindset. Checkers is about the next move. Chess? It’s about the next seven. And that’s what strategic leadership is all about....
The Networking Edge: Building Meaningful Connections
By Monique Farmer, APR Let’s clear something up right out the gate: networking is not just about swapping business cards or collecting LinkedIn connections like Pokémon. It’s about building real, rooted relationships—connections that can help carry your vision...
7 productivity hacks you need right now: how to thrive in busy seasons
By Monique Farmer, APR Let’s be real: some seasons feel like you’re sprinting through a marathon—with a full inbox, a calendar that’s bursting at the seams and to-do lists that seem to reproduce overnight. Whether it’s event season, end-of-quarter crunch, or just the...
The Heart of Public Health Messaging: Why Storytelling is Your Most Powerful Tool
By Monique Farmer, APR Let’s face it—public health communication is no walk in the park. You’re balancing strategy, data, accuracy, and urgency, all while trying to reach real people whose lives are shaped by the stories they hear and trust. In a recent webinar I had...
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